Marvel Rivals’ first anniversary leans hard into its unofficial mascot: Jeff the Land Shark. The “Business Shark” legendary costume is the centerpiece of the Jeff’s Break Time event, and it’s free for anyone willing to play a few matches before the event ends.
Where the Jeff Business Shark skin comes from
The Business Shark costume is tied to the limited-time Jeff’s Break Time event that runs as part of the Marvel Rivals Anniversary update. The event lives on its own rewards page, which you can open directly from the game’s main screen.
Instead of a linear pass, Jeff’s Break Time is built around a vending machine UI. The machine has two rows of cans and capsules:
- The upper row holds the free Jeff Business Shark skin in one of seven cans.
- The lower row and some slots in the machine are reserved for other rewards and premium items.
Business Shark is classified as a legendary Jeff costume but is obtainable without spending real money during this event window.
How Jeff’s Break Time vending machine works
Jeff’s Break Time uses a small event currency and a bit of randomness to dispense rewards:
| Element | Description |
|---|---|
| Access | Open the Jeff’s Break Time banner from the Marvel Rivals home screen to view the vending machine. |
| Layout | Two main rows of cans; the Business Shark costume is hidden in one of seven cans in the top row. |
| Currency | Snack Silver (or Silver Coins) are used to open cans in the Standard/free row. |
| Premium track | Gold Coins buy extra items if you purchase the event “membership” with Lattice. |
| RNG | The can containing the Business Shark skin is randomized; each opened can reveals either the skin or another reward. |
Every time you spend the appropriate currency on a can, the machine opens it and permanently removes that slot, so you never waste tokens on the same can twice.
How to earn the currency for Jeff’s skin
To interact with the free row of the vending machine you need Snack Silver (also called Silver Coins in some event descriptions). You can get this currency in two ways:
- Play matches – Completing games during the anniversary period rewards Snack Silver as part of the Jeff’s Break Time progress.
- Exchange Units – If you want to speed things up, you can convert Units into Snack Silver from within the event interface.
For the Business Shark costume specifically, you only need enough Snack Silver to open all seven cans in the upper row once. That guarantees you eventually hit the can that contains the skin, even if you are unlucky.
Step-by-step: unlocking Jeff Business Shark for free
The actual unlock process is straightforward once you know where to look:
- Launch Marvel Rivals and log in on any platform.
- On the home screen, select the banner or button for the anniversary activities, then choose Jeff’s Break Time to open the vending machine.
- Check you are looking at the top row of cans – this is where the Business Shark costume is hidden.
- Play matches until you have at least one Snack Silver, or convert Units into Snack Silver inside the event.
- Spend Snack Silver to open one of the cans in the upper row. You will receive either the Jeff skin or another reward.
- Repeat spending Snack Silver on unopened upper-row cans.
If you rely purely on free earnings, you need a total of seven Snack Silvers to be mathematically guaranteed the costume, since each of the seven cans can only be opened once. You might unlock Business Shark much earlier if your first or second can hit the right slot.
Event duration and how long you have
Jeff’s Break Time starts alongside the broader anniversary event on November 27th, 2025. The vending machine portion containing the free legendary Jeff skin remains active until December 21st.
That window gives several weeks to log in, play casually, and gather enough Snack Silver through normal matches without touching your Unit balance. Players who log in regularly during the anniversary period can also earn up to 1,500 Units through daily login rewards and a further pool of Units from other anniversary activities, but these are separate from the vending machine currency.
Free versus premium rewards in Jeff’s Break Time
Jeff’s Break Time is structured to reward both free and paying players, but Jeff himself sits firmly on the free side.
| Track | What you need | Key rewards |
|---|---|---|
| Free track | Play matches to earn Snack Silver | Jeff Business Shark legendary costume, sprays, gallery cards, and other cosmetics from the vending machine’s Standard row |
| Premium track | Buy the event “membership” with Lattice, then earn and spend Gold Coins | Anniversary costumes for Invisible Woman and Mister Fantastic, plus extra vending machine rewards |
Buying the premium membership is not required to unlock Business Shark. As long as you interact with the vending machine’s free row and keep opening cans in the top half, you will eventually obtain the costume.
Business Shark skin customization options
Once Business Shark is unlocked, Jeff’s new suit comes with its own small layer of customization. Different parts of the outfit can be swapped between several preset variants, similar to how some hero shooters handle high-end cosmetics.
| Customizable part | Available options |
|---|---|
| Suit | Default business suit plus two alternate suit styles |
| Glasses | Default frames plus two alternate glasses styles |
| Tie | Default tie plus two alternate tie designs |
| Tail | Default tail accessory plus two alternate tail styles |
These tweaks let you keep the core “office shark” silhouette while changing details like eyewear, tie color or pattern, and small accessories around Jeff’s tail. The options are character-specific and apply only when Business Shark is equipped.
How Jeff’s skin fits into the broader anniversary rewards
Business Shark is one pillar of a larger anniversary package that also includes:
- Daily login bonuses totaling 1,500 Units across seven days.
- Additional Units from events such as Rivals Assemble, where inviting and playing with friends grants up to 600 more Units.
- Future anniversary drops later in the season, including extra Units and new store costumes for heroes like Venom and Blade.
When combined, the free Jeff legendary skin and the Unit giveaways effectively hand players enough premium currency to purchase another legendary costume of their choice, on top of the Business Shark unlock.
If you want Jeff in his blue suit and tie, the only real requirement is logging in during the anniversary window and putting some matches in. Focus on earning seven Snack Silvers, clear out the upper row of the vending machine, and the Business Shark skin will eventually drop into your collection with room left over to experiment with its suit, glasses, tie, and tail variants.
