Windows' shell:AppsFolder
is a special system location that displays all installed apps and programs, including those from the Microsoft Store and traditional desktop applications. However, if you have a portable or custom application that doesn't show up in this folder, you won't be able to pin it to the Start Menu or Taskbar using the standard interface. Adding your own application to shell:AppsFolder
streamlines launching and managing your software alongside other apps.
Register a Shortcut in the Start Menu Programs Folder
Step 1: Open the Start Menu Programs folder by pressing Windows + R
to open the Run dialog, then type shell:programs
and press Enter
. This opens the Start Menu's Programs directory in File Explorer.

Step 2: Right-click inside the folder and select New > Shortcut.

Step 3: In the location field, enter the full path to your application's executable file (C:\Path\To\YourApp.exe
), then click Next.

Step 4: Name your shortcut as you want it to appear in the Start Menu and shell:AppsFolder
. Click Finish to create the shortcut.
Step 5: Open shell:AppsFolder
by pressing Windows + R
, typing shell:AppsFolder
, and pressing Enter
. Your application should now be visible, allowing you to right-click and pin it to Start or Taskbar.

Create a Shortcut in the All Users Start Menu (For All Accounts)
Step 1: To make the application available to every user on the system, open the Run dialog (Windows + R
), type shell:common programs
, and press Enter
.

Step 2: As in the previous method, right-click and choose New > Shortcut, point it to your application's executable, and assign a name.

Step 3: After creating the shortcut, check shell:AppsFolder
to confirm the application's appearance for all users.
Alternative: Use a Third-Party Utility
Some users prefer tools like "Win10-Shortcut-AppsFolder" or similar utilities to automate shortcut creation and registration. These tools can simplify the process, especially if you add several portable applications. Always download such utilities from reputable sources to avoid malware.
Using these methods ensures your custom or portable applications appear in the Windows AppsFolder, making them accessible for pinning and quick launching. If your app still doesn't show, double-check the shortcut's target path and ensure it points directly to the executable file.
Adding your application to shell:AppsFolder
streamlines access and lets you organize your Start Menu just how you want. If you update or move your app, remember to update the shortcut so everything works smoothly.
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