Dress Designer
Dress Designer Events Schedule: Halloween Update Countdown and What’s Next
Dress Designer, the seamstress sim from Wisterium where you measure, sketch, cut, and sew outfits for the townsfolk of Willowby, has settled into a steady run of in-game content drops. The headline right now is the Halloween Update, a multi-day event set to open the evening of October 22 and run through October 26. Below you’ll find what each event adds and the exact windows in Eastern Time.
The experience has grown into a sizable corner of Roblox, with more than 6.2 million visits and over 220,000 favorites to date; a few hundred players are stitching dresses in Willowby at any given moment. Momentum has picked up through October, with four separate updates landing in the span of a couple of weeks. Last updated October 22.
Play Dress Designer on Roblox ↗
Upcoming events1 scheduled
Halloween Update!
The season approaches...
Oct 22, 6:40 PM – Oct 26, 7:40 PM ET
Gothic cosmetics and holiday contests arrive with rewards.
Recently ended3 wrapped
Hair, Glasses, Belts!
Enjoy 20 hairstyles!
Oct 17, 3:50 PM – Oct 18, 6:35 PM ET
POSABLE ARMS!
Arms, color wheel, more
Oct 15, 10:30 AM – 11:59 AM ET
Update adding posable arms and color wheel customization to outfit design.
CATS ADDED!!
Pet system - equip a cat!
Oct 8, 8:00 AM – 1:00 PM ET
Cats now wander and follow players.
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Current and upcoming events
Halloween Update
The Halloween Update is the marquee event on the calendar and the biggest draw Dress Designer has posted yet, with more than about 2,200 players marking interest. Wisterium is bringing a batch of gothic dresses and new fabrics to Willowby, adding trick-or-treating around the town shops for exclusive rewards, and running themed design contests for the season.
It begins at 6:40 PM ET (3:40 PM PT, 5:40 PM CT; 22:40 UTC) on October 22 and runs through 7:40 PM ET on October 26, making it a four-day window rather than the brief one-day drops the game has leaned on so far. That longer runtime, paired with the interest numbers, marks it as the centerpiece of Dress Designer’s October.
Recent updates
The pace leading into Halloween has been quick, with three updates in just over a week. Most recently, the Hair, Glasses, Belts! drop added twenty new hairstyles along with glasses and belts; it ran from 3:50 PM ET on October 17 to 6:35 PM ET on October 18 and pulled in a few hundred interested players.
Before that, a short update on October 15 (10:30 AM to 11:59 AM ET) introduced posable arms and a color wheel for finer control over designs. Going back to October 8 (8:00 AM to 1:00 PM ET), the cat-themed update rolled out a pet system, letting players equip a cat that wanders around and follows them. Taken together, the October cadence has been roughly one new-content drop every few days to a week.
Frequently asked questions
When does the Halloween Update start in Dress Designer?
The Halloween Update opens at 6:40 PM ET on October 22, 2026 (3:40 PM PT, 5:40 PM CT; 22:40 UTC) and runs through 7:40 PM ET on October 26. Exact times for every event are listed in the schedule above.
What time do Dress Designer events start?
There’s no fixed daily start time. Recent updates have opened at different hours of the day, from morning (the October 8 and 15 drops began in the late morning ET) to late afternoon (the October 17 update) and evening (the Halloween Update). Check the schedule above for each event’s precise window.
How many players are in Dress Designer right now?
About about 650 players are in Dress Designer at the moment. Overall the experience has drawn more than 6.2 million visits and over 220,000 favorites.
How often does Dress Designer get updates?
Through October 2026, Wisterium has shipped new content frequently, with four updates between October 8 and October 22, roughly one every few days to a week. We update this page as new events are announced.