2K Day gear in NBA 2K27 is a small apparel set built around the brand itself, covering hoodies and tees you can wear on your MyPLAYER around The City. It shows up in two places, and one of them will not stick around forever.
Quick answer: Walk up to any 2K Day pop-up shop in The City, or go to Swag’s Main Street Clothing and open Full Court Fashion → 2K Collection. Everything costs between 1,500 and 2,000 VC.
2K Day gear items and VC prices
Three products make up the set, each with several color options. The price shifts slightly depending on which design you pick.
| Item | Type | Price |
|---|---|---|
| Future 2K Cover Athlete Tee | T-shirt, multiple colorways | 1,500–2,000 VC |
| 2K Gamer Hoodie | Hoodie | 1,500–2,000 VC |
| 2K All Day Hoodie | Hoodie, includes black and red versions | 1,500–2,000 VC |
All of it is paid for with Virtual Currency, the same balance you spend on MyPLAYER attribute upgrades. If your VC is low, the checkout simply will not go through.
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Add to Google Preferences →Buy 2K Day gear from a City pop-up shop
Pop-up shops are temporary kiosks scattered around The City. One of the easiest to reach sits near The Theater, and it carries the full 2K Day lineup without any menu digging.


Note: pop-ups rotate. If the stand near The Theater is gone when you get there, the permanent option below still carries everything.
Buy 2K Day gear at Swag’s Main Street Clothing
Swag’s is the fixed storefront for the set. It does not go away, which makes it the reliable stop once the kiosks disappear, but the 2K Day items are buried two menu layers deep rather than sitting on the front rack.


Swag’s location on the City map
Swag’s Main Street Clothing sits in the central plaza, between The Rec and Proving Grounds. Pull up the map and look at the middle of the layout, and you will see it marked alongside those two court icons. Setting it as a waypoint from the map screen saves you from circling the plaza on foot.

The practical takeaway is simple. Pop-ups are convenient but temporary, Swag’s is permanent but takes a couple of extra menu selections, and the prices are identical either way. If you are eyeing multiple colorways, budget roughly 4,000 VC for a two-hoodie haul before you head over.






